重点客户如何销售(英)试卷.ppt

TAS.STD.OTE.070.01.120597.060100.ppt TAS Introduction TAS.STD.OTE.070.01.120597.060100.ppt Welcome toTarget Account Selling? Program Objectives Program Map Sales Return on Investment Versatility Development Not in Control Opportunity Assessment Purpose Provide you with a structured, repeatable methodology for analyzing a sales opportunity Benefits Qualify opportunities faster and more effectively by analyzing them from the most critical customer, business and competitive perspectives Invest time, energy and resources on the opportunities you are most likely to win Communicate the key issue