浅谈我国的汽车营销及其模式(毕业论文)(On automobile marketing and its model in China (graduation thesis)).docVIP
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浅谈我国的汽车营销及其模式(毕业论文)(On automobile marketing and its model in China (graduation thesis))
浅谈我国的汽车营销及其模式(毕业论文)(On automobile marketing and its model in China (graduation thesis))
A brief introduction to Chinas automobile marketing and its model (graduation thesis) by default classification of 2010 03-10 11:05:05 reading 905 comments 1: large and medium sized subscriptions.
Chinese abstract:
China has become a big consumer of automobiles. However, the current situation of automobile marketing and its model in China is not optimistic. With the advanced marketing thought and mode, the development of automobile enterprises in China has a great impetus. Therefore, it is urgent to cultivate a healthy and orderly car market, improve the quality of service in the automobile industry, develop advanced marketing ideas and build a model of automobile marketing with Chinese characteristics. Based on the analysis of the present situation of our country automobile marketing and pattern, by comparing domestic and foreign automobile marketing mode, to find problem of automobile marketing and mode in our country, and aiming at the problems puts forward level marketing theory and the concrete method of establishing the new marketing model. In the end, the development trend of automobile marketing in China is forecasted, which indicates the direction of automobile sales enterprises in China.
Key words: automobile marketing and mode countermeasures horizontal marketing development trend
The Abstract
China has become an automobile to expend the great nation, however, our country automobile marketing and pattern present situation and unoptimistic.Has the advanced marketing thought and the pattern has the huge impetus function to Our country Automobile Enterprises development.Therefore, the cultivation healthy order auto market, promotes the automobile profession service quality, raised the advanced marketing thought, the establishment has the Chinese characteristic automobile marketing pattern already to appear urgently.The article in analyzes our country automobile marketing
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