B2C时代的选择网店VS实体店谁更盈利(The choice of B2C era online stores vs. bricks-and-mortar stores who are more profitable).docVIP
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B2C时代的选择网店VS实体店谁更盈利(The choice of B2C era online stores vs. bricks-and-mortar stores who are more profitable)
B2C时代的选择网店VS实体店谁更盈利(The choice of B2C era online stores vs. bricks-and-mortar stores who are more profitable)
Remember there is a slogan: the times are changing, the same good stuff, but this sentence in the continuous development of e-commerce today, a bit awkward position, even the best store is on the door one day, even if there are more physical stores, enterprises still do not hide too open shop run fate.
Enterprise online: the choice of B2C era?
With the development of e-commerce, more and more traditional enterprises begin to use e-commerce as a revenue generating channel.
In 2008, the footwear brand chain BELLE International (01880.HK) and the Shanghai Business School (shopex) cooperation established a website to achieve its products online sales.
In 2009, COFCO group electric shock founded the COFCO I buy network (micro-blog), open the road of B2C e-commerce.
In 2011, China Post teamed up with TOM group to launch a department store B2C website postal music network, which expanded rapidly with the advantages of postal logistics and warehousing.
CCTVs CNTV (China network television) on September 22nd this year, on-line e-commerce business CNTV mall, the main product navigation services.
In early 2011, Suning Appliance Limited by Share Ltd (002024.SZ)s (micro-blog) independent Agel Ecommerce Ltd, the annual sales target directed at 8 billion yuan.
Foreign brands is fast: U.S. retail giant WAL-MART in Chinese for its Sams Club opened a website, American clothing retailer Gap launched Chinese online sales with the starting point, first opened stores in the country, and the rival Gap UNIQLO, Adidas also has opened business.
Analysys International released the 2011 second quarter quarter Chinese online retail market monitoring data show that the second quarter of 2011 China B2C market reached 54 billion 260 million yuan, an increase of 14.7%, an increase of 172.6%. Analysys research found that seasonal factors led to a strong rebound in clothing trading, where c
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