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楼市营销常用花招大揭秘(Property market marketing trick big secret)
楼市营销常用花招大揭秘(Property market marketing trick big secret)
Whats the opening price? Not sure yet. The house has not opened yet, to ask the sales office, the house sold out.! Just the past March, in the face of the ever-changing property market, developers in the fight for customer pressure, once disappeared traditional marketing means, and began to comeback.
Opening scene crowded, new flats sold in a flash, prices increased once a month...... In the face of such hot scenes, despite the purchase of good patience, I am afraid it is difficult to do.
So, how many secrets are behind this?
Trick: pin control table
In some real estate sales, in order to dispel the concerns of property buyers, sales staff will also take out control information sheet, but this table is also possession of tricky. Property buyers in the sales offices will often see a pin control table, where the small red circle attached to the location, said the property here has been sold. Industry sources, if carefully observed, will find that even a few days before the opening of the new flats will be posted a lot of small red circle. In addition to the individual project is indeed very popular, many projects have taken a false sales schedule by manipulation, developers with red circle has a number of locations and did not sell, developers with a red circle is thought to indicate to the buyers: hot real estate to purchase as soon as possible.
If the buyers have enough patience and careful, over a period of time and then go to the sales offices, you will find the original position posted some red circle is empty, while the original blank position now has been occupied by the red circle. This is because, as part of the sale of property, developers have begun to sell the original housing sold out. Sales control, as the name suggests, is the real estate business people to control the progress of the sale, at the same time with the price increase in manufacturing sales, supply effect. The person said, in addition,
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