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tcl跨国并购需要的是本土团队(TCL transnational mergers and acquisitions require local teams)
tcl跨国并购需要的是本土团队(TCL transnational mergers and acquisitions require local teams)
There is no essential difference between commercial war and war, and the correct decision of Shuai must depend on the achievement of soldiers and soldiers. Similarly, in the enterprise, no matter how far the chairman and CEOs decisions are made, the decision can only end in failure if there is no competent executive team to accomplish it.
Case:
One side is the heroic utterance TCL Group Chairman Li Dongsheng, one side is the unavoidable fact: in 2006, TCL groups overall loss of 1 billion 900 million yuan.
Next, we analyze the huge risks and loopholes in the merger case from Li Dongshengs historical cost for internationalization.
TCL group:
Founded in 1981
Address: Huizhou, Guangdong
Total number of employees: more than 60000
Enterprise type: one of the largest consumer electronic enterprise groups in China
Production base: China, Poland, Mexico, Thailand, Vietnam
Business areas: multimedia, electronics, mobile communications, digital electronics, home appliances, lighting appliances
Sales area: Asia, America, Europe, Oceania
Annual sales: 51 billion 600 million yuan (2005)
Annual earnings: -3. 200 million yuan (2005)
Debt to equity ratio: 70% (2005)
Merger background:
April 2004, the United States Department of Commerce announced China color TV anti-dumping case arbitration results: TCL dumping tax rate of 22. 36%. After the arbitration results were announced, the United States began levying anti-dumping duties on importers of colour tv. This policy has made Chinese color TV manufacturers lose the sales channels of American color TV market.
TCL merger intentions:
1. Europe and the United States China state TV anti-dumping tax policy force Chinese TV manufacturers must become the internationalization of enterprises;
2. Thomson is one of the most patented companies in the world, and its brand, production line and R D capability can be complementary to TCL;
3. With Thomson brand, channel i
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