从销售漏斗剖析网络营销的剧痛（Analysis of the pain of network marketing from sales funnel）.docVIP

从销售漏斗剖析网络营销的剧痛（Analysis of the pain of network marketing from sales funnel） Network marketing is a new marketing method that enterprises are using. Compared with the traditional ground sales methods, network marketing has incomparable advantages: fast spread, wide range of communication, low marketing costs and so on. But most of the small and medium-sized enterprises in the network marketing process suffered the following pain. Paid search engine ads kidnapping Enterprises do Internet marketing, internet promotion, you must buy keywords, do PPC.! This seems to be the first step in many network marketing companies do, through to buy keywords click, to their website traffic, is to carry out network marketing astepping-stone to success, but there are some enterprises in the launch of the search engine advertising, always feel that the input-output ratio is not high, but can not find a better marketing network input method the more advertising and search engine keywords, sales effect is not improved, caught in a nice hobble. Money spent, but I do not know the effect of online advertising Some enterprises spend a lot of money on various forms of online advertising, but it is difficult to draw a conclusion: which kind of network marketing is the best? Because they do not have the website traffic monitoring tools, no precise analysis of users visiting page path, so users do not pay no analysis of resistance, more no one can put the flow into the clues, clues into sales management concept, which is put in a lot of network advertising costs, but not know how to assess, silly money phenomenon. There are traffic, but no sales, I do not know how to transform network clues Network marketing sales leads more in need of a conversion tracking tool, this tool even can be traced back to the customer search history (or network sources), such as: the enterprise can evaluate to effect, from the Baidu search keywords A customers than from keywords B to customer sales much. Whats more, m