办事或发卖最高地步 管理为客户发明埋单快感（Work or sell the highest degree of management, for customers to invent the bill to pay pleasure）.docVIP

办事或发卖最高地步 管理为客户发明埋单快感（Work or sell the highest degree of management, for customers to invent the bill to pay pleasure） In the long run, good companies must not only have a single point advantage, but have an advantage over the whole system. For example, only from the product point of view, Wahaha does not have much advantage than competing products, but from the entire management system, its advantage is very obvious, for example, has a complete product line, the depth distribution and marketing strategies, and improve the incentive system...... these advantages to form a resultant force of any opponent dare not underestimated. For Chinese enterprises, how to build a powerful marketing system through management? The previous trip from Beijing to return home from the airport, take the bus, because sleep dim, the outer package in the computer business card folder put off when the thief stole. This is a business card for one hundred and fifty yuan. After a while, I didnt get a card. I always thought I wasnt used to it. From January, the international hotel brand billboard TOP1 Hilton brand index was 73.73, while the domestic wine marketing experience is a 1998 American strategy horizon LLP companys two founders Bjosephpine II and JamesHgilmore proposed. Their definition of experiential marketing is: from the consumers senses, emotions, thinking, action, and related five aspects of re defined, design marketing ideas.. They believe that consumer spending is both rational and emotional, consumers before consumption, consumption and consumption experience, is the key to study consumer behavior and corporate brand management. Why is experiential marketing spreading so quickly in our country? This is related to the trend of consumption experience in China, but not accidental. The reasons are summarized as follows: 1., the progress of material civilization and the improvement of consumers living standards With the progress of material civilization, peoples living standards an