behind every great product - silicon valley …（每个伟大的产品u2014u2014硅谷的背后u2026）.pdfVIP

Behind Every Great Product The Role of the Product Manager Martin Cagan Silicon Valley Product Group BEHIND EVERY GREAT PRODUCT Martin Cagan, Silicon Valley Product Group Every member of the product team is important. To succeed, a company must design, build, test and market the product effectively. That said, there is one role that is absolutely crucial to producing a good product, yet it is often the most misunderstood and underutilized of all the roles. This