传立专业的活力（Mindshare professional activity）.docVIP

传立专业的活力（Mindshare professional activity） The _ Wang Mo Wang Shujing photography _ Xu Hongbin (company profile) Mindshare belonging to one of the worlds largest media group, WPP group, including media planning and buying, research, TV packaging, digital media services, the goal is to help marketers get more return on advertising investment. Unilever, Motorola, IBM, AVON, Kodak and Pepsi are mindshare clients. Mindshare is the predecessor of the advertising agency and agency. Our corporate culture is passion; and emphasize the calm, professional temperament at. The fusion process of the two cultures to mindshare a mixture of characteristics, as if they were Logo with a purple like a cross between warm and cool colors. (foreword) Do you read advertisements? It may be a silly question, but Im pretty sure you cant escape them. Mindshare peoples job is to decide how to get the right people to see the right ads in the right place at the right time. Sounds a bit awkward? Dont underestimate the group of advertisers. It requires a lot of expertise. For advertisers who want to advertise, its their job to choose the media, the form, and the timing. In 2005, the media in the China mindshare purchase amount has reached 6 billion yuan. major GroupM (mindshare group companies) Chinese director of human resources Justins favorite question in the interview was: whats your favorite thing to do since you were a kid? Justins biggest interest is doing research. Frankly, its curiosity.. Like studying what others think is a mess. In the Justin computer, there is such a document, used to identify and recruit and mindshare have the same DNA employees, this subject has 8 aspects, every aspect is about 8 ~ 10 of the questions, in the face of different departments and levels of candidates were investigated from 4 levels. There is also a set of PPT for training managers how to interview (target, select material). For the recruitment, mindshare has a special system. This tool is basically about e