关注变革与成长——智囊沙龙（Focus on change and growth - think salon）.docVIP

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关注变革与成长——智囊沙龙（Focus on change and growth - think salon）.doc

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关注变革与成长——智囊沙龙（Focus on change and growth - think salon）

关注变革与成长——智囊沙龙（Focus on change and growth - think salon） Turbulent management keeps businesses from turmoil It is expected that during the period of 2009, most of Chinas enterprises will still be in frequent uncertainty and turbulence. How can enterprises defuse the crisis and risk? Salon guest- Li Zhijun, Vice Dean, School of culture and media, Central University of Finance and Economics Wang Wei, Tsinghua University Continuing Education Institute, distance enterprise curriculum cooperation center, crisis management expert Li Hailong, key communications group president Yang Jinping Ogilvy PR partners Huang Jie, Kodak (Beijing) companys chief representative Min Yu Beijing University management consulting company partner Off the counter guests- - Li Guangdou Huasheng Chi Li Guangdou brand marketing agency founder Moderator, think tank media President Fu Qiang Curator Zhao Min, deputy editor of new think tank 2008 is indeed a big turning point, globalization is no longer an interpretation to the satisfaction of all, the market is no longer a universal key capability, capital lost the aura is full of brilliant equal to anything, and learning the business model of corporate stocks suddenly cut off the road, both the foreign aggression, let Chinese Enterprises have never felt weak and cannot withstand a single blow everything, house of flying daggers. Zhang Ruimin said, not only for critical thinking crisis. I think now unexpectedly may have several levels: I did not expect, did not expect so soon, did not expect to have such serious consequences, did not think the negative influence is so big, did not think not, did not expect to be the real thing, did not expect to be finished and so on. Without luck, mistakes will happen, but only speed. Therefore, the highest level of crisis management is to make no mistakes, crisis PR is eliminated when something is going wrong, rather than an attempt to cover it up. The brain salon has invited experts from all sides to discuss how t