由二元匹萨引发的营销神话（Marketing myth caused by two yuan pizza）.doc

由二元匹萨引发的营销神话（Marketing myth caused by two yuan pizza） - phenomenon The flavor of the Tujia dregs cake, two yuan a...... I do not know from what time, a so-called Chinese style pizza of the Tujia sesame seed cakes, with the speed of lightning less than the mask of the situation, everywhere in China, everywhere. This scene is perhaps not strange: whether it is crowded downtown area, residential area, traffic hub, or downtown streets, or a roadside snack, dregs cake signs everywhere, a lot of people were queuing for a pot of Tujia Clay oven rolls out. Even if you dont want to ride to the queue, but a special flavor or into your nose, make you hungry belly ready to. The dregs of bakery, more customers. Before a fixed storefront, customers are expected to buy long queues. It is understood that this phenomenon, especially in the morning and evening rush hour, the purchase of queuing scene is quite impressive. I see in the business district of a Tujia dregs Clay oven rolls shop, at 10 in the morning still visible queue. Shop staff told the author, they almost all day there are queuing, seven or eight in the morning and five or six in the afternoon, the team can be discharged tens of meters long, it is not available for sale. I see, popular fashion or Clay oven rolls about 20 centimeters in diameter, the surface sprinkled with minced meat cumin powder, in order to cope with the name of the first, dregs each have a paper bag with Clay oven rolls, put down the crumbs douzhu. I visited several stores each dregs cake for the price of 2 yuan, is said to have 2.5 yuan a. This kind of pizza called Chinese style pizza has become the most popular breakfast choice in big cities in a short period of time. From students to workers, from the community to the Internet, the popularity of climbing dregs cake. In a lot of people around the daily breakfast has changed from egg cake dregs cake now, dont eat it is countrified dregs cake! The Chinese pizza is growing at an alarming rate, has be