张绥新奥运对人心的激励是长久的(Zhang Suixin the Olympic Games inspire peoples hearts for a long time).doc
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张绥新奥运对人心的激励是长久的(Zhang Suixin the Olympic Games inspire peoples hearts for a long time)
张绥新奥运对人心的激励是长久的(Zhang Suixin the Olympic Games inspire peoples hearts for a long time)
In July 14th, Beijing Sanlitun Volkswagen Group (China) headquarters of the white building, dozens of new Passat lined up for the Olympic Games the main press center, the use of green Olympic team fully equipped for.
In addition, as the Beijing 2008 Olympic Games automobile partners, Volkswagen in Shanghai Volkswagen, FAW Volkswagen, Audi and Skoda brand brand, in the period from May 4th to August 8th, for the Beijing Olympic Games torch relay to provide vehicle service, technical support and logistical support; during the Olympic Games in Beijing, to provide 5000 official cars to Beijing BOCOG for athletes, officials and VIP shuttle...... The popularity and reputation of Volkswagen has also improved with the appearance of the film.
Four years ago, in June 10, 2004, the Volkswagen Group (China) and the OCOG signed the first partner contract. The Volkswagen Group (China), is not essential whitewash, but a rational investment, it means to grasp the crisis from newborn to chance - although the Volkswagen is still Chinese market sales of the largest car brand, but some signs or bright or dark already show big boss is facing the scenery gradually to the crisis.
In 2003, 2004, because the market competition intensifies and the aging models of Volkswagen in Chinese, the market performance of the overall decline, lost its tight 20 years sales champion; 2004, Volkswagen has Chinese in the market share of only 17%, while in the last century, in 80s this figure was as high as 50% above, even in 90s this figure was as high as 40%.
Participation in the Olympic Games is not accidental, and the world of brand cooperation, for the German public to establish a new brand image has a certain role.. Volkswagen Group (China) executive vice president Zhang Suixin said. For one of the earliest Chinese entered the automobile market old enterprise, the transformation of the new brand image of the argument
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