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广告新人入门十则入门书籍推荐(Introductiontotheintroductionofnewadvertising)
广告新人入门十则+入门书籍推荐(Introduction to the introduction of new advertising)
Introduction to 10 + introductory books
Date: [2006-2-23 12:11:10] browse: [4285] comments: [2]
【 on the road and advertising campaigns, advertising age, synchronous Campaignbrief, Media and other authoritative website, together with the domestic information every day, to provide you with hot spot content 】
This is my previous work, which was published in Beijing Shanghai guangzhou advertisers guide to job search. Now I will introduce it to you.
You must be a maker of benefits, not a graduate student
To go to school and to pay for school, in some sense, the school is making your money. There is no direct loss in school. Unit of choose and employ persons is opposite, the unit needs to create benefit. The biggest difference between the two is that the workplace gives you a chance to make money. If you want to avoid being eliminated, you must be able to create benefits rather than muddling along.
Schools, students are equal to each other. Because fate is written on the same test paper. Each exam will determine your different destiny in your primary, secondary, and college life stages. As a student, you can go to school even if you cant be the best. The task of a professional school or university is much simpler, and with a group of students, every time it is eliminated, it is the end of an inverted triangle. If you can pass the graduate, the school and the teacher will be lenient.
Work and reading are not the same thing. Looking for a job is often a job, a job seeker; Work is often a job title, a pay raise, a competitor. Every opportunity, every one of them eliminated is a big group under the vertex of a positive triangle. For the employer, the surplus manpower can be reduced, and the person who has passed the job in the same job will always have one and no pity.
Therefore, the change of work to the students is not only the ability to fend for themselves, but also means that the roles and ideas of lif
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