中国茶叶出口存在问题与对策建议.docVIP

毕业论文 中国茶叶出口存在的问题及对策建议 学 院： 商学院 专 业： 国际经济与贸易 班 级： 国贸1101 姓 名： ………. 学 号： 1111141007 指导教师： ………… 2015年 6 月 摘 要 随着科技进步和其他茶叶大国的崛起，中国茶叶出口在国际市场上的竞争压力越来越大，内忧外患使得中国茶叶出口面临着巨大的挑战，比如我国茶叶出口产品利润低，企业之间无序竞争、缺乏品牌意识，人民币升值，绿色贸易壁垒等问题严重阻碍着我国的茶叶出口贸易。为此，加大生产投入和科技投入，促进产业结构升级，提高茶叶出口利润，整合出口企业，遏制无序竞争，开展绿色茶叶贸易，增强品牌意识，大力扶持龙头企业，完善人民币外汇市场，充分利用世贸组织规则，解决中国茶叶出口存在的问题，为我国茶叶出口的长久有利发展寻找突破口。 关键词：茶叶出口，中国，产业结构升级 Abstract As scientific and technological progress and the rise of other major in tea, Chinese tea in the international market competition is more and more big, the domestically made Chinese tea export is facing a enormous challenges, such as tea export product profit is low in our country, the competition between enterprises, the lack of brand consciousness, the appreciation of the RMB, serious problems such as the green trade barriers hindering the tea export trade in our country. Therefore, increasing production and scientific and technological input, improve the tea export earnings, the integration of export enterprises, restrain disorderly competition, develop green tea trade, enhance brand awareness, we will vigorously support leading enterprises, improve the foreign exchange marker, make full use of WTO rules, solve the problems of China’ tea export, for the healthy development of breach tea exports for a long time. Key words: Tea Trade, Chinese, The upgrading of the industrial structure 目 录 TOC \o 1-3 \h \z \u HYPERLINK \l _Toc422080740 摘 要 PAGEREF _Toc422080740 \h I HYPERLINK \l _Toc422080741 Abstract PAGEREF _Toc422080741 \h I HYPERLINK \l _Toc422080742 目 录 PAGEREF _Toc422080742 \h II HYPERLINK \l _Toc422080743 一、中国茶叶出口的现状 PAGEREF _Toc422080743 \h 1 HYPERLINK \l _Toc422080744 1. 中国茶叶的出口市场广阔 PAGEREF _Toc422080744 \h 1 HYPERLINK \l _Toc422080745 2. 茶叶出口结构及贸易形式发生明显变化 PAGEREF _Toc422080745 \h 3 HYPERLINK \l _Toc422080746 二、中国茶叶出口存在的主要问题 PAGEREF _Toc422080746 \h 4 HYPERLINK \l _Toc422080747 1. 我国茶叶