CXX业务解决方案SocialBusiness目标-卓越用户体验虚实融合-Oracle.PDFVIP

CXX for Banking An Executive Overview Lance Tay, Senior Director, Asia-Pac Japan Luke Lv, Principal Sales Consultant, China Zhuhai, 21 December 2012 Financial Services Industry Business Unit 1 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Safe Harbor Statement The following is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. The development, release, and timing of any features or functionality described for Oracle’s products remains at the sole discretion of Oracle. 2 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Customer Experience Execution (CXX) For Banking An Executive Overview • CXX Market Drivers Trends (Lance) • A Strategic Approach Practical Solution (Lance) • CXX/CXM Big Data (Luke) – 基于Social的CXX体系 – CXX在银行中的落地方法 – BigData在CXX中的作用和场景 • Summary (Luke) • QA (Lance Luke) 3 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. CXX Market Drivers and Trends 4 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Banking Is Going Through A Period Of Unprecedented Change 5 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Financial Services in 2015 ? Competitive New Business Landscape ? Capabilities Required ? Can current technology platforms support When will you need to growth agenda?