正大富通供应链模式的调研报告.docVIP

毕业论文中文摘要 企业运营环境的探究以正大富通公司为例 摘要：本论文主要从介绍商用车的发展、正大富通公司的发展状况、公司供应链的运作现状的分析以及我在公司实习对供应链这快的所思所想。全文运用了PEST以及SWOT来分析企业所面临的现状，运用因果分析法来分析企业的供应链管理所存在的问题等等。让自己以及同行更加了解供应链，对供应链管理有一个更加充分的认识。 关键词：企业运营 环境 供应链  毕业论文外文摘要 Title：Enterprise operation environment examination zhengda futong company as an example Abstract： This paper introduces the development of commercial vehicle accessories from above, the development of the company, fortis in the supply chain operating current situation analysis and I, in the company of the fast supply chain internship minds. Full text using the SWOT analysis and PEST to the present situation of the enterprise faces, use causal analysis method to analyze the enterprise supply chain management existing problems and so on. Let yourself and peer understand more about supply chain, to supply chain management have a more fully understanding. Key words:Enterprise operation environment Supply chain 目录 第一章：序言.......................................................5 第二章：选题的背景和意义 .........................................5 2.1 商用车发展的机遇和挑战................................5 2.2 商用车发展的概况.......................................6 第三章：正大富通公司的概况.........................................7 3.1 公司简介................................................7 3.2 主要产品................................................8 3.3 运营模式................................................8 3.4 发展战略................................................9 第四章：正大富通运营环境现状分析.................................9 4.1 企业内外部环境分析.......................................9 4.2 企业供应链组织内部结构....................................13 第五章：正大富通运营环境存在的问题分析............................14 5.1 鱼翅图分析法..............................................14 5.2 企业运营环境存在的问题..................................17 第六章：正大富通运营环境的发展建议...............................18 结语 ..............................................................19 致谢..............