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如何搞定四种不同个性的客户(How to fix four different individual customers)
如何搞定四种不同个性的客户(How to fix four different individual customers)
In the sales process, to understand and grasp the customer demand is very important, only to meet the needs of customers in order to facilitate the transaction. What customers buy? Why buy? If with the sales staff? The influence of customer personality factors cannot be ignored. Here we say personality (Personality), refers to the unique individual response to the situation. We often encounter such a person in life, driving speed not more than 40KM/ hours, some people buy clothes will not buy a style or a place to buy, some people make decisions in just a few minutes, (like two sub Hongkong Li Jiacheng Richard Lee reportedly said $5 million investment in half an hour he also told the media that, say more, it is said that as long as a few minutes), but some people tend to spend a few days or even months to make a decision to buy items.
Experienced sales staff will tell us, understand the customers personality is very important! Because of this, a customer promotions, with another customer who may backfire. If you talk about in front of the others dont understand, we see the example below, we believe that for understanding help:
One day, the sales staff Wang full of spirit and step into the clients office, enthusiastically hand and greeting: XX manager, recently? The football match yesterday and kicked the hacking team XX, XX (star) and fined a few cards, you say? Customers extremely reluctant to lend a hand to (but the body is still behind the desk), and quickly and sat back in his chair. Wang in order to narrow the distance with customers, ask the customer for the family, and talked about the weather, began to introduce its overall characteristics and advantages of the products. Most of the time the customer, sat motionless, only occasionally ask some specific technical details, in this regard, Wang also only by personal understanding as general answer. This interview hastily, no deal at all, not even agr
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