药店互动（Drugstore interaction）.docVIP

药店互动（Drugstore interaction） The new purchase, just started to adjust the drugstore category, also need the actual sales behavior will this adjustment into reality. Do the sales of new products, the core is to do the related sales based on professional data analysis. Specifically, the need to promote the overall display, assessment, training, promotion, Wen Xuan, supervision and other aspects, there is a possibility of overall success. Exhibition Association The old with the new, new feeding. This is a new category of image pharmacy analogy, the basic principles and new product sales, which is based on the existing purchase of high maturity, especially specified analysis of buying goods, find the demand for new products. The Exhibition Association, is the first comprehensive pharmacy association. At present, open shelf self-service has become the mainstream of the store display, to the new and old product display: nearest attribute consistent can be directly displayed together, property is not consistent, should also display can be touched or easy to find a position in the customer. As in the area surrounding the non medicine gynecological medicine, maternal and child products or cosmetic display nearby. In addition, small items can also be new practical, price is not high on display in the cashier, the cashier for a word counter marketing. As for the price of more than ten yuan, can take 1~2 varieties, the stacked display, common medication around and close to the main purchase of the crowd. Correlation is not equal to the nearest display display. You can buy a cue card or association with POP carrier, through the relationship between the old and the new product or category in patients on health promotion, and expounds the experience marketing tips, pull the purchase of existing category crowd to concern about the new products, as well as the desire to buy. Assessment of the Association In determining the standard evaluation coefficient, sales percentage points or p