B2C模式下城市配送方式及其效率评价.pdfVIP

文章编号: 1003-1421(2013)07-0065-06 中图分类号: F250 文献标识码:B B2C模式下城市配送方式 及莫效率评价 Urban Distribution Mode under B2C Model and Its Efficiency Evaluation 樊·垂棒，谢峰，卓键，王博，安阳 FAN Xue-mei ， χIE Yuan , ZHUO Jian , WANG Bo , AN Yan8 (吉林大学军需科技学院，吉林长春 130062) (School of Military Supplies and Sciences , Jilin University , Changchun 130062 , J让in ， Chi口a) 摘 要:随着B2C 电子商务交易额的快速增长，新的配送方式不断涌现，及时有效 地评价城市配送作业效率有助于优化资源配置。在对7 种有代表性的城市配送方式 进行分析的基础上，构建了相关效率评价指标体系，采用层次分析法和数据包络 分析法相结合的方法建立城市配送效率评价模型，对7 种配送方式的投入产出效率 进行计算，表明自营实体店配送、传统配送企业服务、共同配送企业服务为相对 有效的 3 种方式。 关键词: B2C 模式:城市配送;指标体系;层次分析法;数据包络分析法 Abstract: Following with the rapid increase of B2C e-business turnover, new distribution modes emerging continuously, so e仔ective and in-time evaluation on efficiency of urban distributing operation could contribute to optimizing resource distribution. Based on analyzing 7 typical urban distribution modes, the relative efficiency evaluation index system was established , and the evaluation model of urban distribution efficiency was established combined with AHP and data envelopment analysis , the model is used to calculate the inpuVoutput efficiency of the 7 distribution modes and shows that the 3 modes , such as distributing by sel仁supporting entity company, traditional distribution enterprise service and joint distribution enterprise service are the relatively e仔ective modes. Key Words: B2C Model; Urban Distribution; Index System; AHP; data envelopment analysis 第35$7至il 现代化物流­ B2C模式下城市配迭方式及其效率评价 樊雪梅等 铁道运输与经济. 行的灵活化自己送业务。借助晶牌优势和完善的售后 0 号|