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丰田继续买单(TOYOTA continues to pay)
丰田继续买单(TOYOTA continues to pay)
In the recall door gradually forgotten, silent for a long time in the Chinese car TOYOTA gradually high-profile. The day before, TOYOTA cars in China two joint ventures have announced a high-profile sales in the first half of their performance. 1-6 months, total sales of FAW TOYOTA for 238 thousand vehicles, the annual sales target is 500 thousand units; TOYOTA Camry sales reached 132 thousand units, an increase of 68%, completed 50% of the annual sales target of 267 thousand units, achieved more than half the time, more than half of the task.
Perhaps, just as FAW TOYOTA executive vice president Tian Congming in the face of the media before the public said: in the first half of this case, to achieve such a result, I am satisfied.. However, the satisfaction behind, but it is TOYOTA in strengthening public relations behind the breakthrough, the fault of their own reflection cover up.
Only the price cuts?
Once, in the China car market in a strong price and the mighty TOYOTA car, in the recall door intensified when the choice of price is still strong. However, the effect of the recall was higher than TOYOTA had expected. From the digital point of view, FAW TOYOTA and GAC TOYOTA seems to have achieved good sales growth, especially GAC TOYOTA. However, the figure obtained, but TOYOTA finally inevitably stock began a measure of its hitherto unknown, the price. It is in Akiotoyoda to Chinese news conference the same day, TOYOTA Camry listing ceremony was held for the 2010 Camry, increasing the configuration, reduced official guide price, but still did not improve the consumers desire to buy for the car. This may make Guangzhou TOYOTA did not expect, and then, the Camrys price began to appear unprecedented loosening.
The car observes learned from the Guangzhou TOYOTA dealer in Beijing earlier, they were on the Camry concessions activities greatly: 2010 Camry 2.0L displacement models can offer 20 thousand yuan, 2.4L cars can offer 24 thousand y
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