当营销成本超过了销售额管理（When the marketing costs exceed the sales management）.docVIP

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当营销成本超过了销售额管理（When the marketing costs exceed the sales management）.doc

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当营销成本超过了销售额管理（When the marketing costs exceed the sales management）

当营销成本超过了销售额管理（When the marketing costs exceed the sales management） Recently, temperatures in many cities across the country have soared to more than 30 degrees, and the heat is approaching. But for me such a more than 10 years of e-commerce business experience of veterans, but felt a trace of chill. First of all, from the perspective of the development of e-commerce, e-commerce has been going through ten years since 1998. In 1998, the financial crisis swept the world, the market is gloomy. While pessimism has enveloped the market, Chinas e-commerce is in the bud. In 2008, when the financial crisis struck again, the domestic e-commerce had been transformed. The 10 - year cycle of the financial crisis is just a cycle of Chinas e-commerce from its infancy to its growth. In these ten years, from the Alibaba start-ups, to eBay, Taobao development and expansion, and after the rise of vertical B2C, buy site outbreak, Chinas electricity providers are experiencing bitter straits. Some people say, this is the best of times and the worst of times.. E-commerce is heaven and hell. I personally experienced the ups and downs of e-commerce for more than ten years, so I think the situation today is very similar to that of 2000-2001 years. At that time, a lot of hot money poured into the field of e-commerce, which was established by the joint venture between Lenovo and Jinshan, and Softbank invested $20 million to form an alliance with the Alibaba. By the second half of 2000, Alibaba, which were planning to expand globally, were struggling. At the same time, the United States listed the 8848 striking one snag after another. These rapid expansion of e-commerce enterprises, most able to deeply understand what is ice and snow double days.. There is a saying, you may wake up today and find yourself sitting at the top of your fortune, or you may go to sleep tonight and you will be abandoned by the market forever.. It can be said that 2001 is a year of ups and downs, but now is 2011, so.