家乐福变革应对多事之秋（Carrefour change to an eventful year）.docVIP

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家乐福变革应对多事之秋（Carrefour change to an eventful year）.doc

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家乐福变革应对多事之秋（Carrefour change to an eventful year）

家乐福变革应对多事之秋（Carrefour change to an eventful year） In 2009, for Carrefour, bad news continued. The tired giant, and no rest, but positive change, to deal with many challenges Carrefour, the biggest retailer in the global retail chain, has been a leader in Chinas chain stores. Carrefour has had occasional twists and turns in China, but it has been doing well. But now it looks like Carrefour is really in trouble. Data show that in 2008, Carrefour store annual sales of 252 million yuan, for the first time by Taiwan funded retail enterprises Darunfa 333 million yuan of sales per store beyond 2009, won consecutive years; Chinese retail chain stores champion Carrefour, but lost the position of leader - WAL-MART currently in China has more than 160 stores, the number of hypermarkets Carrefour is 145 WAL-MART stores the number for the first time exceeded the number of hypermarkets in Carrefour, become the largest foreign retail enterprises China. Carrefour entered China in 1995, and Carrefour China has never felt the threat from its competitors so strongly in the past 14 years. Whether they are local or multinational retail enterprises, they are learning Carrefour while looking for opportunities to go beyond carrefour. To the annoyance of the China Carrefour, in October this year, affected by the financial crisis, Carrefour Groups shareholders thought fluctuation, which leads to the news that Carrefour will withdraw from the Chinese, Brazil and other emerging markets, while WAL-MART is interested in buying Carrefour in Chinese business. Rumors come out, immediately aroused Carrefour employees floating hearts. A reluctance to disclose the names of Beijing Carrefour Tongzhou store manager told reporters, is indeed very concerned about this news, because after all, and their fate is closely related to Carrefour China clarified quickly, this is only a false news. Carrefour China Public chief Chen Bo told reporters that WAL-MARTs acquisition of Carrefours China business is comple