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店铺直通车推广优化方案(非常实用)(Shop train promotion optimization scheme (very useful))
店铺直通车推广优化方案(非常实用)(Shop train promotion optimization scheme (very useful))
Want to achieve through the optimization and promotion, comprehensive car before, we must first do the following work.
1. analysis of seasonal products and some baby high praise rate. Because of the ability to train promotion is to let more buyers see you sell baby, so some of the seasonal baby is essential. Train the booth will let buyers see pictures and some simple and effective baby category attributes, this can increase the buyers curiosity, followed will click on your show baby. Such a potential customers there, then buyers will see the detailed properties of your baby, favorable rate etc.. So, with the Category attribute description and customers rate screenshots will directly pricey baby turnover rate.
2. analysis of shop main consumer groups, and then the idea of this kind of consumer groups buying habits, psychological character and so on. As the saying goes: a friend, baizhanbudai! Only by understanding the buyers all can sell the hands of more effective. The train is equivalent to a salesman, you sell only for customers interested in, have the possibility of success, that is to say, you set of keywords and buyers are inseparable, every one of the words is a sales person, they can only make the best in their own in the field of.
One of the 3. most important, comprehensive analysis of the promotion of the baby. He said on a train, is a marketing company, each keyword is a salesman. Since it is a promotion, must understand all the contents of selling products. Only in this way, will know how to set the key words, let these words all play their biggest role.
All the data, 4. to push the baby category in the same industry in the PPC, click, click conversion rate, the baby itself industry market etc.. This way can be more effective, more targeted to optimize promotion.
In a word, the above four points is the use of the train before the promotion optimization for baby preparations, althou
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