消费者行学论文(郭润飞).doc

消费者行为学 题 目： 市场推广策略研究 学生姓名： 郭润飞 指导教师： 唐婧 提交日期： 2014 年 12 月 26 日  目 录 摘要................................................................................................3 导论................................................................................................3 本论...............................................................................................4 (一）多品种盐消费者行为分析....................................................5 袋装低钠盐消费者行为分析..................................................5 袋装海藻碘盐消费者行为分析..............................................6 罐装香菇鲜味盐、椒盐消费者行为分析..............................6 沐浴盐消费者行为分析..........................................................7 足浴盐消费者行为分析..........................................................8 （二）多品种食用盐营销推广策略..............................................8 袋装低钠盐市场营销推广策略...............................................8 袋装海藻碘盐市场营销推广策略...........................................9 罐装香菇鲜味盐、椒盐市场营销推广策略...........................9 （三）多品种日化盐市场营销推广策略.......................................10 沐浴盐市场营销推广策略.......................................................10 足浴盐市场营销推广策略.......................................................12 结论.................................................................................................13 参考文献...........................................................................................14 市场推广策略研究 the same direction of rotation 90 ° or 180 ° for; after each disc rotor when measuring position alignment of the two half coupling constant, should also be in terms of accuracy and consistency. Surface deviation measurement, must in every 180 degrees corresponding to the two radii are equal to each other in order to eliminate errors caused by movement of the rotor. Only a support bearing of the rotor, WA couplings, such as the