城市功能定位与会展业提升的互动发展研究.docVIP

城市功能定位与会展业提升的互动发展研究 摘要：20世纪90年代以来，在经济全球化引领下，会展产业作为一种新的经济形式已经在中国崭露头角。会展经济具有比传统经济形式更加多元化的经济主题和更加强大的产业关联度及效益扩散能力，并且已经被视为评价城市现代化程度的主要内容之一。现代会展业在历经百年后已成为当今世界各国促进贸易、引进技术、吸引外资、展示形象、获取信息的重要手段，它不仅使产业活动的载体自身获得效益，更重要的还在于能够在较长时期内促进载体地域内的几乎所有经济与人文内容的发展和繁荣度。本论文通过讨论一些近年来在国内外举办的大型会展活动，分析会展活动中产生的各种影响，从而论证城市功能定位与会展业提升的互动发展之间存在的良性关系。10088 关键词：会展业；城市功能定位；互动影响 A STUDY ON THE INTERACTIVE DEVELOPMENT OF CITY FUNCTION ORIENTATION AND EXHIBITION INDUSTRY PROMOTION Abstract：After 1990s, with the development of economic globalization, as a new kind of economic form, the conference and exhibition industry becomes more and more popular in China. Conference and exhibition economic has various economic theme and more powerful industry association as well as benefits spread ability than the traditional economic form. It is regard as one of the main content of evaluation of city modernization. After hundred years of development, modern conference and exhibition industry becomes important means of promoting trade, absorb foreign capital, display image, Access to information in the world. It is not only the carrier of industry activities get their benefits, the more important thing is, it can promote the carrier region in almost all economic and humanities content over a longer period of development and prosperity. This paper aims to discuss some conference and exhibition that were held recently, analysis the various effects of exhibition and activities, in order to demonstrate positive relationship exists between the interactive development of city function orientation and promote the conference and exhibition industry. 一、绪论 (一)研究的背景及意义 1.课题的研究背景 世界博览会是会展活动的高级形态，与一般的展览会相比，世界博览会举办规格高、持续时间长、展出规模大、参展国家多，作为会展业的先驱极具讨论价值。 自从19世纪中期以来，世博会从举办城市率先和集中受益，发展到城市与周边辐射地区共同受益，经历了一个功能转变与提升的过程。ldquo;世博效应rdquo;在不断获得放大的同时，也成为政府用以引导城市产业与功能升级、启动及助推区域开发战略的重要手段。 历史轨迹表明，世博会作为早期工业化的产物，既是技术信息交流与科技成果展示的国际平台，也是发达工业化国家由国内分工走向国际分工的重要起点。1851年5月1日，第一届世博会在首先完成工业革命的英国举办，吸引了630万左右的参观人次，并展出了多达14000件的展品。对于世界来说第一届世博会向参观者展示了现代工业的发