专业四级写作训练 - 华一学校首页.doc

作 文 Part 2 作 文 Actions speak louder than words. 事实胜于雄辩。 Advertising·广告   【写作佳句及惯用表达】 1. Daily life needs advertisements because the main funct ion of advertising is t o disseminate information on commodities, services, culture, employment, student enrolment and even marriage. 日常生活需要广告，因为广告的主要功能是传播有关商品、服务、文化、就业、招生、甚至婚姻方面的信息。 2. Advertisements provide the most direct, comprehensive and detai led informatio n. We get to know about household goods from advertisements. Advertising can be beneficial to the customers if it is true to its claims. 广告提供最直接、全 面和 详细的信息。我们从广告上了解家用商品。广告如果名副其实，对消费者是有益的。 3. Advertising creates mass markets. Without advertisements, manuf acturers may f ind it difficult to sell their products. 广告可开拓市场。如果没有广告，生产 者就 可能难以销售他们的产品。 4. Without advertisements, newspapers, commercial radios and telev ision companie s could not survive. （如果）没有广告，报社、商业广播电台、电视公司就不能生 存。 5. Advertisements are misleading and cheating. They are filled wit h flowery phra ses and empty promises. 广告起误导作用，并具有欺骗性。广告中充满着华丽的词语 和空洞的诺言。 6. Fake advertising cheats consumers and, in some serious cases, t hreatens gulli ble people’s lives.虚假广告欺骗消费者，而且严重地对轻信广告的人们的生命构成 威胁 。 7. Advertisers are inconsiderate of the public. What they care abo ut is making money. 广告商不顾大众利益。他们所关心的就是赚钱。 8. Advertisements are not based on the quality of the goods, but o n the principl e that if one keeps talking about the same thing long enough, eventually people will pay attention to it. 广告的制作并不是根据产品的质量，而是根据这样的原则 ：一 个人只要长时间一直谈论同一东西，最终人们就会去注意它。 9. Advertising encourages consumers to “keep up with the Joneses ”, namely, it creates an acquisitive society and a demand for material things. 广告鼓励消费 者攀比，换句话说，广告创造出一个贪婪的社会及对物质的需求。 10.Consumers are encouraged by advertisements to buy insurance (f ear); buy cosmetics (vanity); and eat more than necessary (greed). 广告鼓励消费者买保险（ 恐惧）；买化妆品（虚荣）；多吃（贪婪）。 Admonish your friends in private, praise them in public. 对朋友私下劝戒，公开表扬。  【写作范文】 Advertising is com