24080913_林_汽车4S店零配件价格与影响因素关系可行性数据分析.docVIP

林_汽车4S店零配件价格与影响因素关系可行性数据分析 本科生毕业论文 中文题目 汽车4S店零配件价格与影响因素关系可行性数据分析 英文题目 Auto 4S shop fittings price and influencing factors analysis of the feasibility of data analysis 学生姓名 江林轩 班级 340809 学号 学 院 商 学 院 专 业 电子商务 指导教师 王丽华 职称 副教授 1 摘 要 汽车4S店作为汽车销售和售后的主流渠道,零配件维修与更换已成为其营业收入的重要组成部分。 第四章分别从定性定量两方面对零配件的影响因素进行分析。 论文最后针对我国的汽车4S店零配件行业的现状，对该行业的发展提出的建议。 关键词 汽车4S店 维修服务 零配件 2 Abstract Auto 4S shop car sales and customer service as the main channel, repair and replacement of spare parts has become an important part of its operating income. This article from the automobile 4S shop to produce, development and operation structure of the research background, combined with classical4S shop business sample data of data selection and statistical analysis, construction of automobile 4S stores and spare parts car mileage and the service correlation model, conclusions are drawn as follows: for low-cost spare parts, mileage and spare parts prices showed a positive correlation, while the service life and the relationship between the price of product is not obvious; while for high-priced products, life becomes the main factor to determine the price of a product, and the mileage for spare parts price influence has declined, but still with the product price has positive correlation. Relationship. To lay the theoretical foundation. This paper is divided into five chapters: the first chapter contains the research background, research purpose and significance, the domestic research status. Then the third chapter, fourth chapter separately from the qualitative and quantitative two aspects to analyze the influencing factors of spare parts.Finally, in view of our country’s automobile 4S stores spare parts industry current situation, the development of the industry proposal. Key words: Auto 4S shop ,repair service ,Automobile spare parts 3 目录 第一章 绪论 .................................. 错误！未定义书签。 1.1 研究背景 .........................