慈善改变营销浮躁（Charity change marketing impetuous）.docVIP

慈善改变营销浮躁（Charity change marketing impetuous） In the liquor industry, a lot of marketing activities make people feel flashy without substance specious, perhaps this is the liquor industry where this is impetuous impetuous, inadvertently harming the interests of consumers. How to eliminate this impetuous liquor industry, find a way to allow consumers to accept the liquor? Oriental wine that the new marketing mode into the charity, is expected to get more public recognition and attention of consumers, let the real charity become a humanistic concern of the whole society, so social caring atmosphere, this is perhaps the positive significance to carry out charitable liquor marketing. In this regard, the international famous marketing experts pointed out that anything in the world can become a potential means of marketing, compared with the traditional advertising and marketing, charity marketing has a positive value, there is no consumer fraud phenomenon, but will not harm the interests of consumers, not only can help the social vulnerable groups, but also to avoid the homogenization of competition to carry out the traditional marketing time grab the event, from this level, the charity in liquor marketing is undoubtedly a win-win thing, not only can eliminate the impetuous, can also win the reputation and return. In todays fierce competition, luxury packaging than liquor quality questioning voice has not stopped, the consumer Qiazhiyisuan can understand their own consumption a bottle of high-grade white hops on the packaging of the hard-earned money how many. But most enterprises are keen on this, every year there are new luxury packaging launched, and in a variety of large-scale exhibitions to confuse consumers eye. Rather than engage in meaningless exhibitions, it would be better to settle down to charity, not to worry about marketing under the guise of charity, because society needs love. From a professional point of view, the operation of a good charity is no less th