北航《公共关系学》在线作业(The northern public relations online homework).docVIP

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北航《公共关系学》在线作业(The northern public relations online homework).doc

北航《公共关系学》在线作业(The northern public relations online homework)

北航《公共关系学》在线作业(The northern public relations online homework) The northern public relations online homework First, radio questions (10 questions, 40 points) V 1. the psychological quality of public relations practitioners does not include (C). A. confident psychology B. passionate psychology C. humble mentality D. open mind Full marks: 4 2., in the dissemination of public relations information, group communication should belong to (C). A. mass media B. media communication C. tissue dissemination D. interpersonal communication Full marks: 4 3., the first major component of the decision-making function of public relations is (B). A. finds problems and strengthens management B. Advisory advice, decision staff The C. crisis, prevent trouble before it happens D. creates efficiency and seeks development Full marks: 4 4., Avi Lee was the first person to put public relations on track (A). A. professionalism B. systematization C. program D. scientific Full marks: 4 5. the public relations department that belongs to the office is characterized by (B). A. highlights the diplomatic function of PR work B. is easy to accept direct command of the supreme leader C. focuses on the communication function of public relations D. focuses on public relations promotions Full marks: 4 6. (A) is not the content of the work of public relations operators who are in charge of publicity. A. design publicity Gallery B. writes news releases C. edit promotional materials D. interview survey Full marks: 4 7. (B) does not belong to the public relations consulting companys main mode of work. A. short term special work B. investigate and determine goals C. individual consulting work D. long term integrated work Full marks: 4 8. construction oriented PR is mainly applicable to organizational development (A). A. start-up period B. period of successful development C. uncoordinated period D. seriously maladjusted Full marks: 4 9., from a static point of view, public relations are represented as one kind (C

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