analysis- mobile internet era business model innovation- the left is king(分析-移动互联网时代的商业模式创新u2014u2014左边是国王).docVIP
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analysis- mobile internet era business model innovation- the left is king(分析-移动互联网时代的商业模式创新u2014u2014左边是国王)
Analysis: mobile Internet era business model innovation: the left is king
(Research papers Download News) This article focuses on video services. Video services will usher in a new round of spewing in the 4G era, a huge imagination. Meanwhile, the current video companies are engaged in a ‘left is king’ cruel and tough game.
1, video services, if provided by way of division in accordance with the content, then simply say that Youtube mode and Hulu mode where Youtube mode is user-generated content sharing video platform model, while Hulu model is by having to copyrighted content parties to cooperate or buy the copyright, the platform mode video service.
2, simply put, video platform profit model only two, the first is the content of the video in the way of charging the users, that is to charge users of the model. Second model is the service through video The scale of the flow conversion in exchange for advertising revenue.
3, the video mode is a profitable business: Pay-on-demand, online viewing copyright program that is profitable mode, which mainly rely on user demand programming through a variety of online payment platform to watch, to form relatively stable on-demand revenue, which also includes this press Length fees and monthly charges mode.
4, the video business profitability Mode 2: Download fee profit model, this model is very similar to a model in front of such a model is not a user to watch online, watch mainly users to download, including downloaded to the local computer or MP3, mobile phone, tablet PC. and so on.
5, the video business profit model III: resale, which is the site’s video content platform, sold as the owners of Internet cafes and other partners, customers to the Internet again provided by the owners of Internet cafes and other partners paid or free viewing.
6, four video business profit model: network broadcast rights management, video content distribution is a film and television works if purchased by the video platform
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