Analysis- TV network, how to win sunrise industry-（分析-电视网络,如何赢得朝阳产业）.docVIP

Analysis: TV network, how to win sunrise industry? Net platform to compete more than cooperate, but not terrible competition Where Dad lt;lt; gt;gt; network aired the second quarter of the copyright dispute, the background is the ‘network station linkage’ entered a new phase, that is - As a web video sites began to enter the upstream content production areas, as television stations began to enter the field of Internet distribution channels, etc. Since the two sides into their respective core areas, the competition began more than cooperation, and therefore inevitably have a positive competition. Fuse is the sole direct broadcast rights dispute this incident, because love Fantastic Art copyright procurement front, independent broadcast TV in the strategic adjustment of the mango, the inevitable emergence of ambiguity and competition, but both sides are network units leader in their respective fields, the overall situation, and finally issued a joint statement. TV ‘sunrise’ of the need to network cuts For the television industry into the sunset, the access to the Internet channel, which is great strategy to be done, but also one of the few able to make their own sunrise of opportunity. TV organizations rely on the Internet trying to get exclusive content copyright platform for building and operating the whole media business breakthroughs - this ‘integration strategy has to’ normal strategy in developed countries, a large media group basically one network platform, such as HULU’s parent, are the traditional broadcast media. In China, due to historical reasons, the network (where the network is mainly cable network) and Taiwan skelter, delays in entering the market opportunities for television channels, especially the Internet channel. But we should see another traditional media newspapers, in fact, wake up early, but the basic Internet strategy into defeat. For radio and television media, the reality is very skinny ideal is full, the futur