Analysis- The marketing purposes - stores marketing data（营销数据分析u2014u2014营销目的u2014u2014商店）.docVIP

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Analysis- The marketing purposes - stores marketing data（营销数据分析u2014u2014营销目的u2014u2014商店）.doc

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Analysis- The marketing purposes - stores marketing data（营销数据分析u2014u2014营销目的u2014u2014商店）

Analysis: The marketing purposes - stores marketing data Research papers Download News: Many sellers will often complain: too little flow shop, into the shop after consulting too few people, it is a daily turnover of fewer orders, while as to why so few, but very few hard to analyze, or did not know where to begin analysis do we do a good Taobao shop? Xiaobian how to open an online shop and we talk about aspects of data ~ Funnel shape represents Taobao buyers, the shape of the user’s purchase will carefully analyze this is a ladder diagram. From front to back to see, first of all there are a large number of large number of people into the Taobao (one day have that tens of millions UV), have to buy something, there are casual stroll, and then there are some buyers through a variety of channels , opportunities coincidentally into our shop, which is really a very great fate. Then again, these buyers into the store, and some look left, while others interested in the product, and began to consult the customer service the. then the next, consult this part of the buyer, for various reasons, among another group left the shop, while another group will really begin next single purchase, but did some single buyers will certainly pay you? The answer is not necessarily (do not believe every business can go back and look at statistics). always have that few buyers in the final payment when hesitate to give up the purchase, as to why hesitate. every business can learn from it. was not to This step would be finished, of course not, we also need to focus on is the next single of these buyers how much will come back at a later time second purchase, thus becoming loyal customers. Well, since the buyer’s purchase behavior has such a process, then, corresponds to what we should do the work yet. Above image also gave out. First, promotion. Keywords: PV, UV Objective: To improve on Taobao those who strolled into our drainage outlets in the past. Improve PV amp; UV