SIYB业计划书电子版.doc

创 业 计 划 书 企 业 名 称 康辉文化传播有限公司 创业者姓名 日 期 通信地址 —————— 邮政编码 电 话 传 真 电子邮件 目 录 一、企业概况··································································· 1 二、创业计划作者的个人情况··············································· 1 三、市场评估··································································· 2 四、市场营销计划······························································· 4 五、企业组织结构······························································· 5 六、固定资产··································································· 7 七、流动资金（月）····························································· 9 八、销售收入预测（12个月）················································ 10 九、销售和成本计划··························································· 11 十、现金流量计划······························································ 12 一、企业概况 企业概述（创业项目选择理由、主要经营范围、主要产品或服务、目标及潜在顾客、发展前景或目标、企业宗旨或经营理念或企业文化等简述）： 福州天途文化传播有限公司（以下简称天途传媒）成立于2012年9月，现设有业务部、设计部、客服部、行政部、财务部等五大部门，共12人。 天途传媒是全国第一家在快递面单及快递袋上进行广告传播的企业组织，开创了快递广告这种新型广告模式的先河，目前已在申请国家专利，侵权必究。快递广告的针对性、强迫性和可查性吸引了大量的广告商，也使其获得了可观的收益。 企业文化：快传天下，递播途中。 经营理念：为客户提供细致服务，为大众带来有价信息。 企业类型： (生产制造 (零售 (批发 √ 服务 (农业 (新型产业 (传统产业 (其他 二、创业计划作者的个人情况 以往的相关经验（包括时间）： 2011.7-至今，自主经营4家淘宝网店，1家3钻，1家1钻，另两家即将升钻，实