gas boiler- how to build the brand through service（燃气锅炉,如何构建品牌通过服务）.docVIP

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gas boiler- how to build the brand through service（燃气锅炉,如何构建品牌通过服务）.doc

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gas boiler- how to build the brand through service（燃气锅炉,如何构建品牌通过服务）

Gas boiler: How to build the brand through service Original Post: lt;lt; heating Finance gt;gt; First Journal (Chinese Journal Full-text Database CJFD Indexed Young True / and sharp strategy 2013.8 According to the data, in 2010 China boiler market overall sales of 65 million units, of which domestic products, 485,000 units (accounting for 75%, Europe original 145,000 units (22%, South Korea’s original 20,000 units (representing 3% share of domestic products certainly continue rise. conservative estimates, this year’s national boiler sales will exceed 100 million units. boiler rapid development of many manufacturers, brands exceeded 500 every year in the 20% - 50% speed increase, analyzes and forecasts annual sales should be in the 10 million or so to be considered normal (now less than 1 million per year in the next 3 to 5 years to 10 years, the boiler will be like other home appliances, cars, usher in a major development, the market prospects are very bright. regardless of manufacturers, distributors, end-market for both a huge opportunity for development. Although many opportunities boiler, but if you can get the chance of timely and accurate but also requires a lot of process to build a ‘world-class stove,’ In addition to its excellent product quality and good after-sales in order to better make the boiler enterprises to seize the opportunity to meet the challenges and difficulties the moment there is no domestic gas boiler products to establish special testing standards are applied by the standard categories of gas appliances, gas boiler is detected when projects inevitably not completely covered. Moreover, the overall market boiler manufacturers rarely annual sales of billions of dollars, not enough to support them to establish a sound service system, almost all of the boiler manufacturers are relying on, or even rely on local distributors to provide after-sales service when ‘ services ‘there is a problem, the problem is usually the problem on the system,