explain the whole process of branding（解释品牌的整个过程）.docVIP

Explain the whole process of branding Enter the business circles also have a very long time. Seen too many companies instantly get up, and then instantly fall, before this is not at all clear why this is so, that really is the commercial operations by the right place man, that really is not good external environment caused by the decline of enterprises. Has been in doubt, the competitiveness of enterprises in the end from where? Comes from internal or external? If you press the above mentioned stimuli from the external environment, then we call the business is not dependent on the weather, with luck doing? I think this view can not be justified. enterprise competitiveness should come from within, the internal policy enforcement, internal control for the user’s precise Only Enhancing internal strength, and be able to withstand any external changes in order for the development of enterprises has sustained momentum. Proved also true: in several financial turmoil started to imitate those who rely on the cottage started without any internal competitiveness of enterprises should wind down, while those with strong internal competitiveness of enterprises survive the storm again and again, far better development. This series of articles I try to view summary, do a simple branding analysis, as a right good on paper, hoping to give you some help. The first step: the user for the first project Any form of business in the fierce competition in the unchanging feet, the first thing to consider is the user. Users are commercial eternal subject, the lack of a user’s business is rootless water, not running. Most people’s thinking is product first, operating as the first, in fact, this is wrong, no user support, product sell to? how can operators? very funny is that there are quite a large part of the business owners have product, and then go to the user so wrong priorities will naturally make the business process more difficult, step by step in perpetuity, subject t