for e-commerce in the power marketing analysis（电子商务的电力市场营销分析）.docVIP

For e-commerce in the power marketing Analysis Abstract: Electronic commerce in the 21st century to the rapid progress and development, almost all industries the introduction of e-commerce business model, then in this environment, the power companies Power Marketing e-commerce is also useful necessary. this article a brief analysis of the e-commerce in electricity marketing. Paper Keywords: e-commerce, power marketing, power supply companies Electricity marketing e-commerce application status (A power supply needs of the service With the gradual improvement of China’s market economy, power supply companies have full awareness of electricity as a commodity, the importance of proposed business philosophy of “Customer is God”, but due to the particularity of the commodity of electricity to the power supply enterprises to provide power the product, while providing quality services to the power supply enterprise in its efforts to develop and improve the electricity distribution systems, but most of the power supply enterprise in the development of electricity marketing system, concerned about the improvement of the management side of the function, and less consider the function of the demand side, that is, from electricity customers to consider to improve its function. But after all electricity is a commodity, and every walk of life is critical, how to use e-commerce model for the whole society to provide quality products and services, should be worthy of further study during the development of electricity marketing system should be standing on the point of view of electricity customers and electricity sales to consider the issue. (Two of China’s electric power system has developed rapidly The rapid development of China’s electric power system, to get rid of the plight of the long-term power shortages, although the lack of structural power supply, but the overall situation of oversupply. At present, a critical problem in the face of the power su