企业如何打造自己的基地市场（How do enterprises build their own base market）.docVIP

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企业如何打造自己的基地市场（How do enterprises build their own base market）.doc

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企业如何打造自己的基地市场（How do enterprises build their own base market）

企业如何打造自己的基地市场（How do enterprises build their own base market） Now, the whole nation is celebrating the founding of the peoples Republic of China 60th anniversary, and the new socialist China has not come easily. As everyone knows, our country has come step by step on the basis of the base areas, from Hunan to Shaanxi. The market of the enterprise must also be established on the basis of its own base, with its own base to enter, attack, retreat, defend, with favorable geographical conditions, climate, and promote people and develop themselves. So how do you build your own base market? I would like to talk about the following aspects: First, the choice of the base Market Zhu Geliang is not well and three of the world, he found the base for the development of suitable for Liu Bei, only three discrete. This shows that the importance of base selection, there is no suitable base, and slightly offensive and can not defend, then the enterprise is out of the question. The choice of base market should have the following conditions: 1, the bosss strategic sense. The enterprises decision maker is essential, must have the very high strategic vision to be able to develop somewhat, if a county level enterprise is located this county as the base market, then the enterprise can only be the county leader, the market is famous only. When we see the dairy enterprises singing all the way, who knows what he produced in Keshan County, Baiquan County, if Mr You Bin put cold locating in the base of market, we may very few people can see this brand China, American market. 2, the base market should have a certain matching capacity with the companys present capacity. A horse can not pull a cart, nor a cart for a horse. Your production capacity is enough for one county town. It is absolutely unnecessary for your product to hit the provincial city yard, so you should follow up gradually. Vice versa。 3, geographical conditions and resource conditions between production and marketing. General mark