油漆 创业（Paint business）.docVIP

油漆 创业（Paint business） The paint industry is recognized as a sunrise industry in the chemical industry, and has a very good development trend in recent years. With the improvement of peoples living standard and the strengthening of consumer brand concept, the investment and management of paint shops are also increasing. However, there is such a phenomenon; paint shop same brand, the same product, because of the different management capabilities, franchise business performance is very different. The author combines years of retail management experience, summed up the paint shop management of the eight work, hoping to discuss with peers, and paint shop operators to help. First, shopping guide skills Paint is very particular about the professional knowledge, which requires personnel must not only master the general guide skills, but also have comprehensive professional understanding of the product itself, product characteristics, collocation method, maintenance and so on, even more than our customers to understand should choose what to paint products, specifications and styles in addition to learn how to grasp the customer the psychology, grasp the market trend, a very professional guide deeply to win the trust of customers and build a loyal consumer relationship. Shopping guide skills, on the one hand, rely on the usual practice of accumulation, on the other hand, to take advantage of all opportunities to exchange and learning. Two, service quality Some consumers to some paint shop feel dead, and some other paint shop feel relaxed and happy, very shopping desire, the difference is always the same store facilities relationship is not too large, mainly guide these live elements to create an atmosphere, not caused by the city. If the customer into the store to see the shopping guide in the chat or in a daze, have to look left the idea naturally. And warm and friendly shopping guide can give people a sense of intimacy, can stimulate peoples desire to buy, and some customer