现阶段高校新闻传播学教育探析（On the education of Journalism and communication at the present stage）.doc

现阶段高校新闻传播学教育探析（On the education of Journalism and communication at the present stage） On the education of Journalism and communication at the present stage Abstract: with the development of several decades, journalism and communication education in Chinas colleges and universities has been closely linked with the survival and development of Chinas higher education and the whole nations news media industry. Starting with the development and characteristics of Journalism and communication, this paper puts forward some thoughts on the educational characteristics of Journalism and communication major in universities at present. Research on journalism and communication education in Universities The status of Journalism Education in Higher Education in China, has never been so prominent and important to the healthy development of college journalism education for news media industrys contribution has never been so great, direct and obvious. Journalism and communication in China has become a bridge linking news and information industries and high-tech communication technology industries. It has not only its economic benefits, but also important social benefits. The rapid development of Journalism and communication in China has brought about great opportunities for the study of Journalism and communication education in china. I. Development Characteristics of Journalism and communication 1., the integration of Journalism and communication. Traditional journalism research has strong practical nature, but its theoretical color is weak. Since communication has been introduced into the field of journalism, many theories and methods of communication have become part of the study of news theory. Journalism research is no longer confined to traditional journals. It includes all kinds of media or forms, such as broadcasting, television and Internet communication, and also involves a large number of non news media, And advertising, public relations, media management research, and so