电影行业分析（Film industry analysis）.doc

电影行业分析（Film industry analysis） Domestic film suffered labor pains (cultural pulse) (Chart) 2012-07-13 04:01:00 source: In the first half of 2012, the size of Chinas film market continued to grow, but the share of domestic films was obviously shrinking. Hollywood has always been a large impact any countrys film industry can not compete with the power, but in Chinese film itself, see the film quality is not high due to lack of domestic market share is caused by the main reason of the decline of the. The ice age of film investment is imminent Arguably, the movie director occasional commercials is not what happened, but in May this year, Hao Ning was going south to Sichuan looking for work to. Shoot the ads first. Im afraid I cant do anything about it.. Taken two years ago, no mans land to release this year filming the Gold Panda is not reached and signed into the box office standards, the former with Crazy Stone, crazy car, the debut of a rapidly among the domestic most bankable young director of young people almost exactly 5 years in failure. No way, I want to live.. Hao Ning says. This is not the plight of Hao Ning alone, but the entire Chinese film industry is undergoing labor pains. The domestic film making industry is facing the biggest challenge since the reform and opening up. Gao Jun, general manager of Beijing Shengshi movie Cci Capital Ltd said. Whether overall profitability is the most critical indicator of a virtuous cycle of an industry. But in the first half of 2012, the Chinese film industry appeared obvious overall loss. Although the first half of the domestic film as the performance of the second half is good in recent years China film market norm, but made films at the box office in the first half of this year but have fallen below most peoples psychological bottom line even if still within the Lunar New Year stalls in January, February in the first half, made films at the box office is only about 30% of the total box office. Industry sources, the fir