章光101三大升级工程,引领全球生发行业（Zhangguang 101 three upgrade project, leading the global industry development）.doc

章光101三大升级工程,引领全球生发行业（Zhangguang 101 three upgrade project, leading the global industry development） New trends in the profession of stopping hair and developing hair and stopping hair and developing hair At present, the domestic treatment of hair loss products very much, from drugs and health care products to cosmetics, hair conditioner, many products are hoping to squeeze off germinal industry market write a very attractive therapeutic effect of advertisement leaflets and advertising throughout the high streets and back lanes have a germinal function, can the product is not much. Due to the current lack of industry standards and norms of the industry, resulting in the industry credit crisis, consumers into a state of confusion, the whole industry to lose confidence in the market. All major mainstream products on the market are threatened by this credit crisis and are in an awkward situation. Only from germinal industry faces reshuffle, as represented by the Zhangguang 101 professional hair line, product and service as one of the enterprises will become the mainstream only from germinal industry. The practical requirements, Zhangguang 101 brands must upgrade from Zhangguang 101 mining gold to become germinal king, has experienced two big business transformation, the achievements of the Zhangguang 101 germinal off the dominant position in the industry. But the advantage of Zhangguang 101 has been slowly eroded, facing a double challenge: on the one hand, the enterprise growth is weak, the image of aging, and missed the end of the market, only to the low-end market; on the other hand, a good business attracted many competitors, prone? Indian, Dr. Park, A, spades Han Yong 9+9 and other domestic and foreign enterprises continue to impact the market, or they take the following strategies; or flank attack, the main low-end market; or another way of advertising bombing, in order to check the hair off the dragons and fishes jumbled together in the market to obtain a seat. H