中小企业核心竞争力培育.docVIP

浅析中小企业核心竞争力的培育 罗茜尹 （西南科技大学经济管理学院） 【摘要】：核心竞争力是企业赖以生存和发展的主要因素，是一个企业保持持续竞争优势的源泉，是企业的生命线，是企业生存和发展的关键。在急剧变化的市场环境下，中小企业更要不断审视自己和竞争对手，不断学习和创新，不断培育、维护和提升自己的核心竞争力。一个企业如何生存发展并取得胜利很大程序取决于企业的核心竞争力， 所以一个好的企业要能理解企业核心竞争力，并掌握提高自己的企业核心竞争力。一直以来，关于企业的核心竞争力每个企业都有不同见解，并且各自有不同的方式来提高企业核心竞争力，本文在核心竞争力相关基本理论解析的内涵基础上，分析了我国培育国内中小企业核心竞争力的迫切性，针对国内中小企业核心竞争力的现状中企业综合实力不强，产品质量相对较差，技术创新能力不高，人员素质偏低等问题提出通过开发企业人力资源，培育企业技术核心能力，实施品牌战略来提高国内中小企业的核心竞争力。 【关键词】：中小企业 核心竞争力 创新 培育  According to the cultivation of the core competence of small and medium-sized enterprises Yin Xi Luo （School of Economics and Management） 【Abstract】:The core competitive force of the enterprise is the enterprise survival and the development of main factors, is a enterprise keep sustainable competitive advantage of source, is the life of the enterprise, is the key of enterprise survival and development. With the rapid changes of market environment, and small and medium-sized enterprises should continuously look at themselves and competition, and constantly learning and innovation, constantly cultivate, maintain and improve their own core competitiveness. An enterprise how to survive development and win big program depends on the core competitiveness of the enterprise, but the core competitive force of the enterprise how to understand? How to improve? Since always, about the core competitiveness of the enterprise each enterprise has different opinions, and each had a different way to improve enterprise core competitive ability, based on the core competitiveness of the basic theory of related analysis based on the connotation, analyzes our country to foster domestic small and medium-sized enterprise core competitive ability of the urgency, in view of the domestic enterprise core competitive power in the present situation, the enterprise comprehensive strength is not strong, the product quality is relatively poor, the technical innovation ability is not high, low quality of personnel were put forward through the development enterpris