掘金李宇春品牌(Nuggets Li Yuchun brand).doc

掘金李宇春品牌(Nuggets Li Yuchun brand).doc

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掘金李宇春品牌(Nuggets Li Yuchun brand)

掘金李宇春品牌(Nuggets Li Yuchun brand) As an icon of new generation, Li Yuchun has become a symbol of fashion, personality and success. It is no exaggeration to say that her every move has a great appeal among young consumers. In 2006, Super Girls will launch a review when Li Yuchun became famous tracks, can be found, Li Yuchun has become a brand, and she was also covered with a variety of consumer goods brand label. When Li Yuchun is being managed to the maximum extent, does it also mark the emergence of a new way of performing artists? His name is enough to strike terror in peoples hearts: Lightning speed on behalf of Shenzhou computer At the beginning of September 2005, as the first gun to create Li Yuchun brand, news sensationalism won 24 hours endorsement of China computer really makes people really feel the taste of the head start. 2005 Super Girls Huobao scene attracted many peoples attention, the Shenzhou computer chairman Wu Haijun is one of them. Although not a super girl fans, but he also noticed the abnormal hot super girl target audience and a lovely treasure is very similar to the Shenzhou computer. At the same time, in the civilian Idol continues to heat up super girl competition, Wu Haijun also found that super girl the rise of the line and cute treasure exactly. In fact, in the current notebook computer market, the price of 3999~6999 yuan is basically Shenzhou computer world, is expected in the next two years, the market capacity is difficult to break through. In order to enlarge the market share in the low-end market, leading the Shenzhou computer will inevitably extend to more market segments, thus launched the Shenzhou notebook: Shenzhou stunning fashion cute treasure super computer model. Because of the lovely treasure fashion, dazzling sunshine personality traits and Li Yuchun youth is very similar, Wu Haijun realized that, in the IT industry has been civilian brand image of the Shenzhou computer, and if in 2005 the hottest Idol Li Yuchun, will bring

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