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vfgg（vfgg） The bionic design in fashion design application _ art theory _ art paper _ Keywords: imitation; consumers; nature; unique spirit Abstract: creative thinking originates from life, rooted in life, seeking and stimulating creative desire in life, so pay attention to the cultivation of meticulous insight is particularly important for the environment and life insight, create awareness and develop the design thinking of temper. Only the expression of design intent is not enough, there must also be certain modeling ability and strong comprehensive artistic accomplishment, so clothing designer in the creation and conception, one embodies its own distinct personality style, on the other hand have a unique understanding of the natural life, social life, mutual harmony. First, the beauty of speculation 1., the design of perception and category, clothing modeling is the spirit of the performance of ideas, derived from the minds of the mind. This beauty keeps people in harmony, unity and harmony with clothing and nature. The French philosopher Descartes said: this kind of beauty is not in a particular part of the flash, and in all parts of a whole, there is a just perfect coordination and moderate each other, not part of a prominent overwhelm the other part, damage to the entire structure of the perfect, that is to say, clothing is a kind of beauty, unity of temperament, psychological, personality and human factors such as structure and clothing. 2. unify and coordinate the selection and arrangement of the shape elements, color elements, material elements and decorative elements of the shape design, and then integrate these elements into a unified whole. That is to say the individual beauty, with harmony, concentration, control, balance, rhythm and other practices to reconcile together unified beauty, used in clothing, is the popular elements (fashion color, style, material, flower shape and different parts of the details) with jewelry, shoes, cap leather clothing and