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12广东年试卷(12 Guangdong year test paper)
12广东年试卷(12 Guangdong year test paper)
January 2012 national higher education self study examination
Introduction to e-commerce
Course Code: 00896
A single choice (the title of 20 items, each item of 1 points, a total of 20 points)
In the four option of each item listed in only one is in line with the requirements of the subject, please fill in the code in question after the brackets. The wrong choice or not, choose no points.
1., the company that provides Internet communications and leased line services is called (C) P110
A.ISP B.ICP
C.IAP D.ASP
2. Japanese auction means (B) P152
A. price decline auction, B. first price secret bidding
C. bid for D. second price secret bid
3., in e-commerce systems, the elements of an intermediary organization are (A) P111
A. payment center B. access service provider
C. content provider D. Business Consulting Center
4. follow the strategic leadership in terms of market goals and price levels, but still maintain a difference with this market
The entry strategy is called (D) P209
A. select follow up B. closely follow up
C. differential follow up D. distance follow up
5. wireless medical (Wireless Medical) belongs to (A) P66
A. mobile e-commerce, B. voice, e-commerce
C. website, e-commerce, D.EDI, e-commerce
Six
Secret key cryptography is used to encrypt the information to be transmitted, and private key encryption is used to enter the private key
Line encryption, this security technique is called (C) P83
A. digital signature, B. digital certificate
C. digital envelope D. digital time stamp
The Chinese explanation for 7.BPR is (D) P136
A. supply chain management, B., third party logistics
C. enterprise resource planning D. enterprise process reengineering
In the 8.B2B model segmentation, the large enterprise goods centralized purchasing in reverse auction mode belongs to (B) P147
A. buyer centralized mode B. vendor centralized mode
C. third party transaction market model D. centralized sales model
9., the obvious feature of Chinas e-com
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