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- 2017-10-07 发布于河南
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孙怀庆消费者只是一极(Sun Huaiqing consumers are only one pole)
孙怀庆消费者只是一极(Sun Huaiqing consumers are only one pole)
In 2009, the United States launched a new product - chocolate silk slip series, when many people in the industry on the beauty of this move and do not agree, and even some people think that is grandstanding. Silk slip, which in cosmetics industry is still a new word, what is the appeal, is anti wrinkle it? No Is it moisturizing? Neither。 Is it whitening? Not yet. Whats that? Most people know why, Those closely involved cannot see clearly., but consumers know.
Anti wrinkle, moisturizing, whitening, these are the traditional needs of beauty lovers in cosmetics. But for the cosmetics industry, consumer demand is changing rapidly. This point, marubi head marshal Sun Huaiqing see the most clear, in the past, consumer demand is now more simple, more complex and more sophisticated, and some even long tail.
Clinging to the traditional needs of anti wrinkle, moisturizing and whitening these people often mean losing the opportunity to tap into the potential needs of other consumers.
By understanding the beauty of the pill found that the ultimate consumer desire for the skin is not white, but how slippery. After a deep insight into consumer demand, and even can be said that the beauty pill created a new category of cosmetics -- silky silky beauty pill category, category fully deserve.
In August 2009, the series of La Mei La chocolate silk slip was introduced, which caused a wave of agitation in the market. Subsequently, Lu Yu by the interpretation of the beautiful silky chocolate pill series advertising available, the skin like chocolate, chocolate marubi silky skin series, more and more smooth, like marubi elastin eye essence bomb, bomb, bomb as known to every family.
Sun Huaiqing was a fashionable figure, and at the same time he had a keen nose for fashion. All along, he is a very strict standard to be crafted fashion beauty pill, such as a pill packaging beauty products, as long as there is no magic into the sun are Huaiq
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