新手的文案生涯（A rookie copy career）.doc

新手的文案生涯（A rookie copy career） Theyre all sold out - a rookie copy career Theyre all sold out - a rookie copy career Red - third One In 2004, I was 24 years old, majoring in advertising. Sun Dawei at the age of 24 from Fu Jen Catholic University communication professionals came out not long, also do not know what the future do; Chen Weiwei doesnt want to do the announcer, so the opportunity to others, also do not know what is in the copy things by uncle went to Taiwan Ogilvy, she certainly not know, some years later she will be at the helm of China, the largest advertising company, flourishing the Great Wall. I dont know ten years or five years after what I will be, but I decided to give it a try, so in February 26, 2004 at eight twenty, I walked into a Street No. 89, began the first official copy of my work. How I wonder not like Sun Dawei, Chinese advertising creative legend, although they will let me applauding, but to become a legend in advertising this unfathomable industry, exactly what was needed? Advertising is an inevitable choice for me, I dont know if I can do what other jobs, this choice even back in high school when he was born, fortunately, a few years of intermittent contact with the advertising company and did not let me give up this choice, just now and had some different ideas. Mature is neither good nor bad. For newly graduated students is a professional advertising, especially the creation or media such as a relatively strong professional field, I think there are at least two aspects to consider, on the one hand, after three years or four years of professional training of college students, does not necessarily mean that other than a professional college graduates are more suitable for the advertisement in the business; on the other hand, probably because of experience, will do the best, but in any case should pursue more professional spirit. Commercial advertising is not art, at least not a narrow sense of art, and if business and life can be call