略论企业文化3（Brief discussion on enterprise culture 3）.doc

略论企业文化3（Brief discussion on enterprise culture 3） The third section is the study of corporate culture I. diagnosis of corporate culture Diagnosis of the corporate culture is the enterprise culture the existing state of examination and evaluation. Because each enterprise has different historical background, development status, nature and characteristics, management structure, organizational forms, coupled with the employees behavior concepts, values, cultural quality difference, causes each kind of enterprise culture has its own unique. Without the diagnosis of enterprise culture, it is difficult to understand the characteristics of each enterprise culture, and the construction and development of enterprise culture will lead to blindness. Objective analysis and comprehensive evaluation of an enterprises corporate culture is not easy. Because of the cultural influence of the members of the organization, always in this culture, decided by the special way of thinking and observation way of thinking. Preconceived ideas tend to influence the objective analysis of the members of the organization and evaluate the cultural traditions and the present situation of the enterprise fairly. At the same time, the implicit nature of corporate culture has added to the difficulties of people analyzing and evaluating enterprises. Therefore, as the enterprise culture researchers must first find an objective diagnostic method and evaluation index, investigation and study of the application of scientific method to the enterprise culture tradition and the status quo in order to make objective and fair evaluation analysis. Generally speaking, a large-scale enterprise culture diagnosis process is a rather complicated system engineering. There are three main steps to carry out. 1. determine the corporate culture of the diagnostic staff. In order to objectively diagnose the tradition and current situation of the enterprise culture, it is necessary to select the appropriate diagnostic staff. Ge