tcl国外市场反击,内部管理水平受业界质疑(TCL foreign market counterattack, questioned the level of internal management industry).docVIP
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tcl国外市场反击,内部管理水平受业界质疑(TCL foreign market counterattack, questioned the level of internal management industry)
tcl国外市场反击,内部管理水平受业界质疑(TCL foreign market counterattack, questioned the level of internal management industry)
Foreign enterprises are increasing their attacks on the Chinese market. If we cant do counter attacks in foreign markets, they will only become more and more passive.!
Li Dongsheng, President of TCL group, has had an extraordinary schedule recently. Almost all of his arrangements revolve around two things: first, finding the right partner for TCLs further expansion; and two, finding enough money for TCLs further expansion. He was completely concerned about the fact that TCLs public image was a big difference at the end of the year.
TCLs ambitious ambition to become a new image of an international conglomerate has been achieved by a joint venture with Thomson Thomson color tv. Although this is only the beginning of Li Dongshengs heavyweight cooperation program, it is enough for him to distance himself with most of the entrepreneurs in the country who think internationalization is the product of selling abroad.
However, people do not really understand: This is called the Taishan project within the TCL joint venture, for Li Dongsheng, for Chinese enterprises, in the end what does that mean?
Taishan project weightier than Mount Tai
Hard negotiations lasted more than 3 months before the joint venture was announced in November 3rd. TCL internal analysis repeated analysis, during which Li Dongsheng has seen the consultant because of the risk analysis report, and several nights difficult to sleep.
Over the years, as an early go out entrepreneur, Li Dongsheng always felt the pressure. He saw that the success of the enterprise are basically globalization, only the regional market sales and brand enterprises in the future will be increasingly difficult to survive; enterprises must have the ability to globally control and use of resources, can be the most efficient, competitive, and foreign enterprises are using global resources to play only regional China enterprise re
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