天钰铭城小区成本控制的研究.pdfVIP

天钰铭城小区成本控制研究 摘 要 天钰铭城项目2009 年立项开发时，我市房地产业正处于发展迅速，利润空 间较大的大好形势，开发商对项目开发成本控制问题并不十分重视，而后，德州 市的房地产市场出现了下滑态势，房屋成交量急剧下降，而另一方面，房地产项 目开发的成本却仍然在不断攀升，许多房地产项目开发成本已经超过了开发预 算，房地产企业如何开源节流引起了所有房地产商的高度重视，房地产项目成本 控制问题以一种前所未有的姿态摆在了所有房地产商面前。 本文分析当前项目成本控制研究的现状，探讨房地产项目成本控制的相关定 义、主要内容、特点、原则、一般过程，并根据基本理论，以实证的研究方法， 分决策、设计、招标、建设、营销等阶段，对照查找出天钰铭城项目成本控制中 存在的决策不科学、设计主观性强、招标缺乏有效性、变更签证控制不力、营销 成本过高等主要问题，从实用的角度，提出准确定位天钰铭城项目、严格招投标、 科学变更签证、把好工程材料关、选择合适租售公司等一系列解决问题的措施。 本文着重理论与实践相结合，旨在探索一些有实用价值的房地产开发项目成 本控制方法和措施，为房地产开发商在成本控制上提供一些参考。 关键词：天钰铭城；房地产；项目；成本控制 Research on the cost control of Tian Yu Ming Cheng Abstract Tianyu Mingcheng project 2009 project development, real estate industry in our city is developing rapidly, the excellent situation greater profit space, developers on the project development cost control is not very attention, then, Dezhou City real estate market appeared to glide trend, housing turnover fell sharply, while on the other hand, the real estate project development costs are still rising, many real estate project development costs have exceeded the budget, the real estate business to broaden sources of income and reduce expenditure caused the attention of all the real estate business, real estate project cost control problems in a hitherto unknown attitude put in front of all the real estate business.In this paper, the analysis of the current status of research on project cost control of real estate project, related definitions, cost control main content, characteristics, principles, processes, and on the basis of the basic theory, using empirical research methods, divided into decision-making, design, bidding, construction, marketing stage, control are found Tianyu Mingcheng projec